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Tanpin Kanri: Retail Practice at Seven-Eleven Japan

Han, Arar; Lal R.

Tanpin Kanri: Retail Practice at Seven-Eleven Japan

CASO

HBS-9506002-E

MARKETING

INGLéS

Descripción:

Toshifumi Suzuki, chairman and CEO of Seven and I Holding Co., was widely credited as the mastermind behind Seven-Eleven Japan's spectacular rise. Although Seven-Eleven Japan began as a small licensee of U.S. convenience store chain 7-Eleven, Inc. (then Southland Corp.) in 1974, it grew to become the highest grossing retailer in Japan, eclipsing its then-parent Ito-Yokado's sales. By 2005, it also owned a controlling stake in 7-Eleven, Inc. Over the years, Suzuki's emphasis on fresh merchandise, innovative inventory management techniques, and numerous technological improvements guided Seven-Eleven Japan's rapid growth. At the core of these lies Tanpin Kanri, Suzuki's signature management framework.
También disponible en: ESPAÑOL

Zona geográfica

Japan

Fecha de publicación

12/07/2005

Fecha de revisión

23/02/2011

Availability: En existencia

6,75 €
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