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Sustainable Development at Shell (A)

Wei-Skillern J.

Sustainable Development at Shell (A)

CASO

HBS-9303005-E

ÉTICA EMPRESARIAL Y RESPONSABILIDAD SOCIAL CORPORATIVA

INGLéS

Descripción:

Describes the complex and challenging process by which social and environmental concerns are integrated into the existing strategy of a large, multinational firm. Details the circumstances leading up to a large-scale effort to transform Shell's strategy to take into account principles of sustainable development. This case describes corporate-level sustainable development initiatives and the process through which a comprehensive sustainable development strategy was initiated and developed.
Teaching note Sí
También disponible en: ESPAÑOL

Fecha de publicación

03/03/2003

Fecha de revisión

06/07/2004

Availability: En existencia

6,75 €
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