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Aldi: A German Retailing Icon

Sachon, Marc; Mitchell, Jordan

Aldi: A German Retailing Icon

CASO

P-1071-E

SERVICIOS Y OPERACIONES

INGLéS

Descripción:

The case describes the operations of Aldi, a privately owned German company. With sales of estimated €40 billion in 2005, Aldi is the largest hard discounter world-wide and one of the top 15 retailers today. The case gives a detailed description of Aldi's historical development, with a clear focus on in-store and supply chain operations.
Teaching note Sí
También disponible en: ESPAÑOL

Número de páginas

27

Palabras clave

Logistics, Retailing, Supply Chain

Zona geográfica

Alemania

Fecha de publicación

28/04/2006

Availability: En existencia

6,75 €
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Material complementario:

Aldi: A German Retailing Icon - Teaching Note

Mitchell, Jordan; Sachon, Marc

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