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Aldi: A German Retailing Icon

Mitchell, Jordan; Sachon, Marc

Aldi: A German Retailing Icon

CASE

P-1071-E

SERVICE AND OPERATIONS MANAGEMENT

ENGLISH

Description:

The case describes the operations of Aldi, a privately owned German company. With sales of estimated €40 billion in 2005, Aldi is the largest hard discounter world-wide and one of the top 15 retailers today. The case gives a detailed description of Aldi's historical development, with a clear focus on in-store and supply chain operations.
Teaching note Yes
Also available in: ESPAÑOL

Number of pages

27

Geographical area

Alemania

Publication date

28 Apr 2006

Availability: In stock

€6.75
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Supplementary material:

Aldi: A German Retailing Icon - Teaching Note

Mitchell, Jordan; Sachon, Marc

Instructor's Note

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